Dreams and Success

Mr. Ram Ratan Kapila runs a refrigerator and air-conditioner business by the name of Kapsons, its offices being located in Asaf Ali Road in New Delhi. Needing a catchy name for his firm, he advertised for one in the newspapers, promising a handsome reward for the best slogan. In spite of repeatedly advertising, no apt slogan was forthcoming. He kept racking his brain day in and day out but could not hit on anything that sounded just right.

Six whole years came and went, then one night, Mr. Kapila dreamt he was in a beautiful garden, with birds chirruping and perfect weather. Delighted with his surroundings, he exclaimed, “What wonderful weather!” It had taken him six years, but he had found the right catch phrase at last:

Kapsons: the weather masters.

The dream is an activity which goes on in the sleeping state inside the mind, often crystalling unformed thoughts and desires. Often what has been going on during the day appears in dreams at night. History abounds in tales of discoveries which have been made through dreams, and problems, which had apparently been insoluble, being happily solved on wakening from an illuminating dream sequence. An inventor’s mind, when totally engrossed in his invention, continues to project the ins and outs of the problems even when he is asleep. It is not unusual for answers to seemingly impossible questions to appear in the course of dreams. But this only happens as a result of total intellectual association with any given subject. Success is the result of devotion and assiduity and is never the result of some unasked-for miracle.